Fiesta del Siglo 2026: Responsible Alcohol Consumption in Guatemala
Fiesta del Siglo 2026 returns to Guatemala for its third edition, promoting responsible alcohol consumption through conferences and entertainment.
Fiesta del Siglo 2026 returned to Guatemala for its third consecutive year with a conference and entertainment format designed to promote responsible alcohol consumption. Backed by Cervecería Centro Americana, S.A. and its brands, the event combined a party atmosphere with educational content focused on helping young people and families make informed decisions around beverages containing alcohol.
A Different Approach to Responsible Consumption

The event was designed as an experience in which attendees can enjoy a festive environment while gaining information about the risks associated with excessive alcohol consumption.
Through conferences and interactive content, participants received tools and knowledge intended to help them make better decisions and encourage more responsible social interactions.
The initiative is aimed at young people over the age of 12, parents and the general public.
Among the topics addressed were:
- Myths and realities about alcohol consumption
- Social pressure and decision-making
- Emotional intelligence
Additional topics related to responsible consumption and personal decision-making were also discussed during the event.
Who Will Speak at Fiesta del Siglo 2026?
The conference lineup brought together speakers with experience in entertainment, personal development and the Fiesta del Siglo initiative itself.
The speakers were:
- Rudy Tercero, creator of La Fiesta del Siglo.
- Rafael Gabeiras, who has extensive experience in the entertainment industry.
- Willy Barrios, an expert in personal development and high performance.
Together, the speakers addressed issues related to alcohol consumption, social dynamics, decision-making and personal development.
Event Date, Location and Schedule
The conferences took place on August 13 at the Expo Center Grand Tikal Futura Hotel & Convention Center, located in Zone 11 of Guatemala City.
Attendees were able to choose from three different schedules:
- 10:30 a.m.
- 2:30 p.m.
- 6:00 p.m.
Fiesta del Siglo 2026 seeks to combine entertainment with education, providing young people, parents and the wider public with information and tools to approach alcohol consumption more responsibly and make better decisions in social environments.